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Springbox Hired by CSE to Help Launch ThePaceLine.com
Austin, TX — May 1, 2004
Springbox, a quickly growing interactive marketing services firm located in Austin, was chosen by Capital Sports and Entertainment (CSE) to help launch and promote two upcoming fan club websites. Springbox will be responsible for developing marketing plans and implementation strategies for Lance Armstrong and Austin City Limits fan club websites. Additional responsibilities include online promotions, email marketing, database management and analytics.
“Springbox has a depth of experience developing online promotional strategies and launching great websites,” said Courtney Graber, Sponsorship Director, CSE. “We wanted to leverage that experience to help us make these highly visible programs successful.”
Springbox will be working with several of CSE’s existing partners to provide editorial content and merchandise offerings for both sites. “Lance Armstrong and Austin City Limits are both highly respected names that we are proud to be working with,” said Adam Moore, Springbox co-founder. “We are excited about helping them achieve their business goals by developing these two programs.” Both sites are expected to launch early this year.
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ABOUT SPRINGBOX
Springbox is an interactive services agency that provides best-in-class digital marketing solutions. Serving clients of all sizes, Springbox helps translate corporate identity into digital assets that enhance the brand, captivate customers and drive business. The company generates exceptional results through a combination of smart, big-picture strategy and a clear focus on execution. Springbox has built interactive teams for AMD, Callaway Golf, Dell, Disney, LG, General Electric and Toyota. An independent operating unit of DG FastChannel, Springbox has offices in Austin, Texas and Los Angeles, California.
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