Siemens Taps Springbox to Promote Global Launch of HiPath OpenOffice
Austin, TX — Oct 2, 2007
Siemens, a leader in cutting-edge connectivity solutions, selected Austin-based interactive marketing firm Springbox to help launch its HiPath OpenOffice communications appliance.
Springbox has developed a high-impact product demonstration for Siemens that allows customers to explore the features and discover the business value of HiPath OpenOffice. Tailored to the needs of small- and medium-sized businesses, HiPath OpenOffice uses IP phone technology to centralize business communications. The application integrates voice, voicemail, email, and instant messaging with features that improve productivity, streamline workflow, and empower end users. Springbox is building an eight-minute multimedia demonstration to introduce the product’s key features.
“Such a versatile product deserves a rich introduction,” says Aaron Bundschuh, Account Director at Springbox. “We’re pulling out all the stops to deliver an experience that will engage potential customers and really show them the value of HiPath OpenOffice.” This project marks the first collaboration between Siemens and Springbox.
Siemens approached Springbox based on the agency’s successful track record with work for Advanced Micro Devices, including the online global premiere of the revolutionary new Quad-Core AMD Opteron™ processor.
ABOUT SIEMENS
Siemens AG (NYSE:SI) is one of the largest global electronics and engineering companies with reported worldwide sales of $96 billion in fiscal 2005. Founded nearly 160 years ago, the company is a leader in the areas of Medical, Power, Automation and Control, Transportation, Information and Communications, Lighting, Building Technologies, Water Technologies and Services and Home Appliances. With its U.S. corporate headquarters in New York City, Siemens in the USA has sales of $18.8 billion and employs approximately 70,000 people throughout all 50 states and Puerto Rico. Eleven of Siemens' worldwide businesses are based in the United States. With its global headquarters in Munich, Siemens AG and its subsidiaries employ 460,000 people in 190 countries. For more information on Siemens in the United States: www.usa.siemens.com.
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